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For mortgage brokers, having a blog isn’t just a nice-to-have; it’s a powerful tool to attract potential home buyers to your website. Sharing valuable content that resonates with your target audience can help position you as an expert in the field, win people’s trust, and ultimately generate more leads for your business.  But what exactly […]

In today’s digital age, mortgage brokers face a unique challenge—standing out in a crowded market while effectively attracting potential buyers. At Lumos Broker, we specialize in creating tailored marketing strategies for mortgage brokers that not only increase visibility but also drive engagement. By leveraging the power of content, social media, and strategic partnerships, we empower […]

For mortgage brokers eyeing the burgeoning market of first-time homebuyers, establishing a consistent and effective lead generation strategy is imperative. With the real estate landscape continually evolving, brokers need to adapt and leverage innovative methods to attract potential clients. Here are the top ten lead generation tactics to help mortgage brokers thrive in today’s competitive […]

A solid social media strategy is essential for connecting with a wide range of people, especially in real estate. Brokers should identify the types of borrowers they want to target and develop profiles to understand their different motivations. By switching between these profiles, you can better organize your social media posts. For instance, create one […]

Let’s kick things off with your homepage—it’s the cornerstone of your entire website. A compelling homepage that truly connects with your target audience is crucial for transforming visitors into loyal clients. By embracing a customer-centric branding strategy, you prioritize your clients’ needs and desires, setting the stage for success. Here’s how to create captivating homepage […]

Navigating the mortgage industry can sometimes feel like maneuvering through a dense forest without a map. But the good news? You’re not alone. A strong network can serve as your compass, guiding you through challenges and steering you towards opportunities. For mortgage brokers, having a robust network of referral partners and peer groups can unlock […]

Attention Brokers!

Want marketing that works? Attract borrowers to your brand with our proven strategies. Contact us today to discuss your marketing needs and how Lumos can help shed light on your company!